Nexverity
nex-VER-i-ty · noun
- From nexus, a connection, and verity, a truth.
- A London agency that makes honest connections between SaaS and AI brands and creators.
Creator partnerships for SaaS and AI · London
Creators your buyers already trust.
Nexverity connects SaaS and AI brands in the UK, Europe and the US with vetted YouTube and LinkedIn creators whose audiences match the people you sell to. We handle the shortlist, the terms and the payment.
YouTube videosLinkedIn postsLinkedIn newsletters
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Matched to your buyers
We check who a creator's audience really is, from job titles on LinkedIn to viewer data on YouTube, before we put them forward.
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One point of contact
One brief, one set of terms and one invoice. We coordinate everything around the content.
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Results you can track
Every post gets its own tracking link or code, and you get a results summary at day 30.
Why Nexverity
Creator partnerships shouldn't be this hard.
Both sides want the same thing: the right creator talking about the right product. Getting there is slow, risky and full of admin.
For brands
Finding the right creators takes too long
- Searching for creators whose followers are actually your buyers takes weeks.
- Big follower counts can hide fake or irrelevant audiences.
- Every creator means another negotiation, contract and invoice.
- Without proper tracking, it's hard to prove what worked.
For creators
Good brand deals are hard to find
- Most offers don't fit your audience or what you believe in.
- Negotiating rates and chasing contracts takes time away from creating.
- Payments can arrive late, or not at all.
- There's pressure to promote products you wouldn't recommend.
Nexverity sits between the two. We match brands with creators whose audiences fit, handle the terms and payment, and track the results, so brands reach their buyers and creators get work they're proud of.
For brands
Reach the people you sell to, through voices they already follow.
B2B buyers take advice from practitioners they trust. We find the creators your buyers follow and make working with them straightforward.
Sectors we focus on
- AI tools
- Developer tools
- Data and analytics
- Productivity
- Sales and marketing tech
Channels
- YouTube reviews and tutorials
- YouTube sponsored segments
- LinkedIn posts
- LinkedIn newsletters
Included in every campaign
A matched shortlist. Creators whose followers fit your ideal customer profile.
Proper vetting. We check for real audiences and real engagement, and screen out bought followers.
Terms and contracts. We agree rates and contracts with every creator and send one clear brief.
Videos that keep working. YouTube reviews and tutorials show your product in action and keep being found through search for months.
Tracking from day one. A unique tracking link or code for each creator, pointing to your site, so you can see the visits and sign-ups each one brings.
Clear labelling. Every post is clearly labelled as an ad under advertising rules, with any tags, mentions or links your brief asks for.
A day-30 report. Views, engagement and clicks for every post, plus the sign-ups and demo requests from your own analytics, if you share them.
How it works
From brief to live post in four steps.
Tell us what you need
Who you want to reach, your budget, your timing and what a good result looks like.
We shortlist and vet
We put forward creators whose audiences match your buyers, with the checks behind each one.
We agree the deal
Rates, contracts and one clear brief, agreed with every creator you choose.
Posts go live
We confirm each post is live and labelled, pay the creator and send your day-30 summary.
Creators write and film in their own voice, which is why their audiences listen. If you'd like to check a draft for accuracy before it goes live, you agree that directly with the creator.
For creators
Brand deals that fit what you talk about and care about.
If you make YouTube videos or LinkedIn posts about software, AI, productivity or careers in tech, we'll bring you sponsorships from companies you'd genuinely recommend.
Relevant brands only. We only suggest partnerships that suit your audience.
Less admin. We handle outreach, negotiation, contracts and invoicing.
One contact. Someone who knows your audience, your rates and how you like to work.
Your honest opinion. You only promote products you'd genuinely recommend, in your own words. That honesty is why your audience trusts you.
The terms, in plain words
- Joining fee
- None
- Your fee
- Paid in full, exactly as agreed
- Payment
- Usually within 7 days of your post going live
- Your content
- Your voice, your format and your honest opinion
- Platforms
- YouTube, LinkedIn and LinkedIn newsletters
We work with a small number of creators at a time and read every application ourselves.
About
Built on honest, authentic connections.
Nexverity was founded in London by Asaad Zaman. Asaad spent nearly nine years at WPP, most recently as Director of Product Support at Choreograph, WPP's data company.
He led support for the technology behind modern marketing: campaign management tools, data and reporting platforms such as Looker, and performance tools covering data ingestion and data mapping. He worked alongside teams serving some of the world's largest brands, and brings the same focus on data, clear process and measurable results to every creator partnership.
We started it to make creator partnerships simpler and more honest, with creators chosen for the audience they really have, clear terms for both sides and prompt payment.
- Honest matching
- We recommend creators for the audience they really have, and we tell you when we can't find a good fit.
- Clear terms
- Fixed prices, written agreements and one brief, so everyone knows what to expect.
- Respect for both sides
- Brands get one point of contact. Creators get paid promptly and keep their voice.
Questions
Common questions
Do you create the content?
No. Creators write and film in their own voice, which is what makes them worth working with. We find the right creators, agree the terms and brief them clearly.
Can we review the content before it goes live?
Yes. You can check a draft directly with the creator before it's posted. We ask brands to keep feedback to facts and accuracy, so the content still sounds like the creator and their audience keeps trusting it.
How does pricing work?
We offer fixed packages, agreed upfront, based on the number of creators and channels. A deposit is due before creators are booked. Ask us for the price sheet.
Which platforms do you cover?
YouTube and LinkedIn, including LinkedIn newsletters. YouTube reviews and tutorials show a product working and keep finding new viewers through search. LinkedIn reaches buyers by job title and industry. Most campaigns use both.
How do you measure results?
Each post gets its own tracking link or code. At day 30 we send a summary of impressions, engagement and clicks, plus any sign-ups or demo requests you choose to share with us.
Do creators pay anything to join?
No. There's no joining fee, and creators receive the full fee they agree with us.
Do you work with companies outside the UK?
Yes. We're based in London and work with SaaS and AI companies across the UK, Europe and the US.
Contact
Start a conversation.
Tell us a little about what you need. We reply to every message within one working day.
Or email us
Based in London, working with brands and creators across the UK, Europe and the US.